Eureka! It is called to become a practical, dynamic and attractive idea management system that will set in motion that gear and an investment that will turn the entity into an innovative company that is aware of the potential of its employees. In order to make them participatory, and to encourage the flow of ideas, the APP includes a series of challenges, which, if achieved, will have associated a series of rewards in the form of cumulative virtual points that can be exchanged for prizes.